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Five Four Club

Five Four Enters Subscription Commerce Market With The Launch of Five Four Club

Shop In 60 Seconds And You’ll Never Have To Again. High Profile Lifestyle Brand’s New Shopping Offering

Los Angeles, CA  – Lifestyle brand Five Four has announced today the launch of Five Four Club, a subscription e-commerce offering that provides men with a complete, easy solution for shopping without the hassle of visiting stores, scouting merchandise, etc.  The company, which boasts a celebrity following including Kevin Durant, Mark Sanchez, Clint Dempsey, Ryan Braun, Jeremy Lin, Zac Efron, Jay Sean, Larry King, Gerard Butler and many more, is the first of its kind to cross over into the subscription e-commerce market with the launch, and taps the explosive men’s market online.

In less than 60-seconds and a reasonable monthly fee, members complete a quick survey that accurately identifies their personal style to join. Each month, Five Four Club selects the best package of Five Four merchandise for its members and sends it directly to their home or office. Each package is up to double its retail value of the monthly fee giving Five Four Club members an automatic savings of up to 50% off.  The Five Four collection consists of denim, sportswear, and footwear.  Members will receive a different package every month, ensuring that every month is different from the last.  Shipping is free, with easy returns and exchanges for all customers.

‘Five Four Club was born from the needs and requests of our customers, who want to look and dress stylish but don’t necessarily have the time or interest to shop,’ said Five Four co-founder/co-CEO Andres Izquieta. ‘Signing up for our service will take you less than 60 seconds, and you’ll never have to worry about shopping again.  We’ll do the work for you.’

Five Four Club joins the growing, promising subscription commerce market, which includes nearly a dozen new companies across multiple categories. The company, which boasts a successful apparel line, flagship store and more than 500 specialty retailers that sell the Five Four merchandise throughout the country, is among the first to enter the subscription commerce arena as a cross over brand. Five Four Club also joins the explosive men’s online market, which has seen significant growth over the past year with retail concepts ranging from shaving tools to grooming products.

 ‘We provide excellent value and lifestyle products to our customers, and Five Four Club is an extension to this,’ added Izquieta. ‘It enables men to conveniently shop our merchandise at a great value, from anywhere in the country.’

Five Four Club will be available to shoppers on May 7, 2012. For more information visit www.fivefourclub.com

About Five Four

Five Four is a lifestyle brand that produces modern, contemporary apparel and promotes the diversity and culture of Los Angeles. Founded in 2002 as a business plan at USC (University of Southern California) by then-21 year old students Andres Izquieta and Dee Murthy, the company has a flagship store in Los Angeles and sells in over 500 stores throughout the USA.  The collection is comprised of denim, sportswear, and footwear.